Resume Keywords and How to Use Them [Examples]

Resume Keywords and How to Use Them ExamplesResume Keywords and How to Use Them Resume Keywords and How to Use ThemDid you ever wonder why you did not receive that interview call, even if you had the right career track and education? In most of the cases, the difference is being made by using the right keywords in your resume and using them right.Not using the right keywords in your job application is one of the most common mistakes people are doing when writing a resume.Learning how to effectively use keywords and resume action words can be a beneficial skill that will improve the writing of all your documents and emails.Why Should I Pay Attention to The Keywords I Include on My Resume?There are certain resume keywords which, if used correctly, will highly increase your chances of being called for that interview, while other keywords will send your application directly to the No pile.Your resume will often be screened by an ATS (applicant tracking system) that will search for releva nt keywords within your job resume application in order to find the best match between the job ad and the job applications.Not only do the ATS look for specific keywords in the application, but they are equally important when your resume is being reviewed by a human who will try to assess as fast as possible if you are the missing piece in their company.Imagine yourself looking to buy a new Laptop, and not being able to easily find in the description the following critical details you need, such as Resolution, RAM, Processor, Storage, etc. If you do not easily find this information or it is not what you expected for your use, you will place it in the No pile and look for the next one. This is the same process recruiters are going through when looking for the best candidate.What Are the Keywords Recruiters Are Looking For?The two main types of keywords that recruiters or employers look for when first screening your resume areJob Keywords these keywords explain what are your primary c haracteristics (hard skills and soft skills) and qualification for this particular job.Action Verbs they show that you can accomplish and succeed in your position.An applicant that has a close match of keywords used in their job application with the ones used in the job ad will have a higher chance of getting hired.An important thing to remember from the beginning is notlage using keywords for the sake of having them in your application. They need to be used in context and reflect your skills/achievements. Sooner or later, the recruiter or employer will find out you have lied, and it will result in both you and the company losing precious time.How and Which Keywords Should I Include in My Resume?You may ask How should I know which resume keywords to use? And which ones should I leave out of my application?Example of Specific Keywords per Industry for Your Resumeabsatzwirtschaft Manager keywords examples Social Media, Email Marketing, Hubspot, Digital Marketing, Google AdWords, Googl e Analytics, Storytelling, Verbal and Written Communication.Software Developer keywords examples Design Patterns, Distributed Systems, Databases, SQL, NoSQL, Testing, Service Oriented Architecture, Machine Learning, SCRUM, UML, (Programming Languages Java, Scala, Javascript, Golang, Elixir)Multimedia Designer keywords examples Visual Ideation, Typography, Photoshop, Illustrator, After Effects, InDesign, Print Design, Web Design, HTML CSS, Color Theory.Hotel Manager keywords examples Interpersonal Skills, Leadership, CustomersFifteen years of project management experience in software implementation and web portal launches. Demonstrated track of record of completing projects on time within the budget limits.An award-winning and confident fitness instructor, able to establish rapport quickly and conduct the training sessions with clarity and enthusiasm.More than eight years as a absatzwirtschaft executive medical industry. Involved in product testing, management, and rollout in the di rect telemarketing channel of the new products.An independent and self-motivated geschftlicher umgang graduate with proven and tested negotiation, sales and digital marketing skills.NOT IDEALManager working with various projects in the software industry which completed multiple projects.A confident instructor that can conduct training sessions with no problems.Experienced professional within product testing and marketing in the medical industry.Self-motivated graduate with experience in multiple fields.How to Analyze and Use Keywords from a Job Ad in Your Resume ExampleThe following examples are for a Marketing Manager position at Tesla as advertised on their website. We will assume that you are a Marketing Manager and have all the practical and educational knowledge to apply for this job.The most important powerful words for your resume that can be spotted when first reading this job ad and can be used as keywords or action words on your resume or Cover Letter areMarketing Manager - As Your Professional TitleCollaborate - CollaboratedMarketing TeamDevelop - DevelopedPR activitiesAchieve - AchievedLead - LedContent CreationProject ManagementNewsletterCustomer CommunicationManage - ManagedImplement - ImplementedRegional Marketing EventsLead Generation - Generated LeadsPartnerships and Financial DealsAssist in the planning - Assisted in the planning or PlannedEffectively deliver results - Successfully delivered positive resultsSupport - SupportedEvaluate, track and report - Evaluated, tracked and reportedGlobal Brand StrategyCorporate IdentityManaging and coaching others - Managed and coachedStarting from this list, some of the keywords are specific to this job and can be used solely, for example in the Skills/Expertise section in your resume, e.g., PR, Project Management, Corporate Identity, Global Brand Strategy, Customer Communication, Content Creation.The other keywords can be used in the achievements/accomplishments section in different sections of your res ume, in order to prove your experience and why you are the perfect fit for this position.Examples of Achievements to Use In the Job Application From the Tesla CaseCollaborated with 4 partners from 5 different European countries to adapt our marketing strategies for different cultures and needs.Developed an email marketing campaign for our non-active members that resulted in 650 new generated leads.Led (or Managed and coached) a team of 4 digital marketers and 2 marketing researchers in the Baltics that over the last 2 years increased the brand presence with over 800%.Successfully delivered positive results over the last 6 quarters, with an increase in the efficiency of the marketing department of at least 7% in every quarter.To summarize, we created the following short checklist for you to make sure you are using the right keywords in your job resume application in order to increase its valueDOsUse the Job Ad as a starting point for collecting relevant keywords.Adapt the keywords fo r each specific job.Use the keywords in specific contexts.Check your spellings multiple times, as ATS will not identify misspelled words and will decrease your credibility among the recruiters.DONTsInclude all the keywords in one part of your resume, but spread them across your application.Use too many keywords.Use job-related keywords that you do not posses.While you work on your resume templates or CV samples, you can click on the Examples and Tips in the left-hand corner where we help you with professional tips and examples for each specific section.